Sony WH-1000XM6 vs JBL Tour One M3: A new noise canceling king?

With the rise of feature-packed ANC headphones, JBL and Sony are doubling down on what it means to make a flagship headset. The JBL Tour One M3 takes a bold step into the future with an all-in-one system designed for ultimate flexibility, while the Sony WH-1000XM6 fine-tunes an already polished formula. These two headphones aim to solve similar problems in very different ways. So, which one should you buy?

What’s it like to use the Sony WH-1000XM6 compared to the JBL Tour One M3?

Both the JBL Tour One M3 and Sony WH-1000XM6 fit squarely into the category of premium ANC headphones, and they act like it. You’re not going to find wild new form factors or weird quirks here. Instead, both aim to disappear into your routine: great sound, great noise canceling, and enough comfort to wear through a cross-country flight or a full day at the office.

The JBL Tour One M3 offers a smooth, practical experience with soft pads, a padded headband, and fold-flat earcups that tuck neatly into the included travel case. It’s light enough to wear for hours at a time, and while the fit is solid overall, folks with smaller heads might struggle to get a snug seal. One unique twist is the SMART Tx accessory—a compact remote and transmitter that lets you connect to wired sources wirelessly, adjust EQ, or share audio with other Auracast-compatible devices. It’s super handy, but it’s also one more thing to keep charged and not lose.

The Sony WH-1000XM6 sticks with a tried-and-true formula, but addresses small gripes from past models. The new hinge folds up again, the buttons are easier to find, and the headphone cups feel solidly built. Comfort is good, though the thinner pads and protruding ANC mic might irritate certain ears depending on the fit. Still, these headphones are easy to use, intuitive to control, and feel purpose-built for daily life. Whether you’re dialing into a video call or zoning out to a playlist, they get the job done with very little fuss.

Do the Sony WH-1000XM6 or JBL Tour One M3 have more features?

The JBL Tour One M3 makes a strong case as one of the most feature-rich headphones available today. It offers lossless USB-C audio, Bluetooth 5.3, Auracast broadcasting, spatial audio, personal sound amplification, and customizable passthrough modes. Most of these can be accessed via the SMART Tx remote without using the app, which makes it feel more self-contained than a lot of other headphones I’ve tested.

The Sony WH-1000XM6 also comes packed with features, including 360 Reality Audio, a 10-band EQ, DSEE Extreme audio upscaling, adaptive sound control, and support for multipoint connectivity. However, it lacks USB-C audio and doesn’t support Auracast broadcasting, both of which are becoming more common in flagship models. You can still receive Auracast streams in supported environments, but the lack of transmission limits its flexibility compared to JBL.

How do the Sony WH-1000XM6 and JBL Tour One M3 connect?

JBL clearly prioritized flexibility here. The Tour One M3 supports SBC, AAC, LDAC, and LC3 over Bluetooth 5.3, plus wired analog and digital connections. The USB-C port handles both charging and lossless audio, and the SMART Tx accessory even lets you turn non-Bluetooth sources into wireless transmitters. Whether you’re watching in-flight movies or gaming on a Switch, you’ve got options.

The Sony WH-1000XM6 supports the same wireless codecs over Bluetooth 5.3 and works great with LDAC and multipoint connections. However, it lacks USB audio support, which feels like a step behind, given how many other brands now include it. You’ll still get wired playback via 3.5mm, but if you’re using a modern phone or laptop with USB-C only, JBL is the more accommodating choice.

Is battery life better on the Sony WH-1000XM6 or JBL Tour One M3?

If battery life is a priority, the JBL Tour One M3 is the clear winner. With ANC on, it lasted 55 hours and 37 minutes in our testing—just a few minutes shy of the category-leading Sennheiser MOMENTUM 4. That’s nearly 20 hours more than Sony’s 37-hour result with the WH-1000XM6, which is still impressive, but clearly second place in this matchup.

Sony does offer a quick-charge option that claims 3 hours of playback from just a 3-minute charge, which could be handy in a pinch. Still, JBL’s longevity means you’ll recharge less often, which helps reduce wear on the battery over time and gives you more freedom when traveling.

Do the Sony WH-1000XM6 or JBL Tour One M3 block noise better?

Both headphones offer top-tier noise canceling performance, scoring 8.7 in our ANC tests. JBL’s isolation and active noise cancelation reduce low-end noise by about 30dB, and the earcup design does a great job blocking high frequencies passively. It’s a strong performer, especially in offices, planes, or city streets.

Sony’s WH-1000XM6 uses a powerful ANC chip and tight-fitting earcups to create equally impressive results. Isolation is excellent, and the system adapts quickly to changes in the environment. The only caveat is that if the ANC mic presses on your ear or you wear glasses, it might disrupt the seal slightly. Otherwise, it’s hard to tell these two apart in noisy environments—they’re both best-in-class.

Do the Sony WH-1000XM6 sound better than the JBL Tour One M3?

Sony wins out of the box. The WH-1000XM6 has a smooth, warm tuning that emphasizes bass without overwhelming the mids, and the highs are clear enough to bring detail to vocals and cymbals. JBL’s default sound is less impressive, with a dip between 3–7kHz that flattens the sense of space and clarity. Fortunately, JBL’s EQ presets—especially the Jazz setting—fix that quickly, making the headphones much more enjoyable.

Multi-Dimensional Audio Quality Scores (MDAQS)

Sony scored a 4.8 overall, with high marks in Timbre (4.9), Immersiveness (4.6), and Distortion (4.3). JBL’s default mode scored just 3.9, but that jumped to 4.6 with the Jazz EQ preset applied. That’s a huge improvement and shows how important it is to spend a little time adjusting the sound to your liking.

Objective Measurements

Sony’s WH-1000XM6 follows a more traditional tuning, with elevated bass strength and boosted brilliance in the treble. It veers from our preference curve but maintains clarity and a sense of detail many listeners will appreciate.

The JBL Tour One M3 sticks closer to our house curve in the lows and mids, but the pronounced dip between 3kHz and 7kHz reduces brilliance, presence, and clarity. This affects attack and makes vocals sound muted. Switching to an EQ preset like Jazz restores treble strength and makes the JBL a much better match to Sony’s more energetic sound.

Do the Sony WH-1000XM6 or JBL Tour One M3 have a better microphone?

The WH-1000XM6 takes the edge in microphone quality. Its six-mic array and AI-enhanced noise suppression performed well in every environment we tested, from windy outdoor scenes to echoey conference rooms. Voices stayed clear and intelligible even in tough conditions.

JBL’s eight-microphone setup is no slouch, and it handled calls well in most situations. However, the XM6 more consistently reduced background noise, particularly with wind or sudden loud sounds. If you’re regularly on calls or taking meetings in unpredictable environments, Sony’s the better bet.

Sony WH-1000XM6 microphone demo (Ideal conditions):

JBL Tour One M3 microphone demo (Ideal conditions):

Sony WH-1000XM6 microphone demo (Windy conditions):

JBL Tour One M3 microphone demo (Windy conditions):

Sony WH-1000XM6 vs JBL Tour One M3: Price and availability

The JBL Tour One M3 launched at $399.95, while the Sony WH-1000XM6 hit the market at $449.99. Both are widely available through major retailers, and sales may bring the XM6 price down over time. That said, JBL delivers more forward-looking features at a slightly lower MSRP, which strengthens its value proposition.

Sony’s headphones might be easier to find in physical stores or bundled with streaming service offers, while JBL often runs direct discounts online. Depending on your budget and timing, you could find either at a good price, but JBL gives you more for the money today.

Should you get the Sony WH-1000XM6 or JBL Tour One M3?

No matter which you choose, you’ll get a great pair of ANC headphones. Just make sure the one you pick matches your priorities—whether that’s future-proof tech or daily simplicity.